Wolf’s Head men’s clothing has opened in Santa Barbara in a downtown location that brings unique products, rare-hard to find clothing lines, and a barber chair for instant grooming.
Owners Cristian and Ruben Sagastume have created a store with fashion, art, and antique display tables that can all be purchased by customers.
A vintage row of movie seats line a wall for customers to relax in, and wait for an in-house cut in a chair from the well known Richie’s Barber Shop not far away on Coast Village Road in the Montecito-Santa Barbara glitzy district.
Wolf’s Head features quality brands including Pendleton, 3Sixteen, Bandit-1$m, Jiberish, Product Etcetera, and limited edition products including an Ebbett’s Field style baseball cap with “SB” embroidered on the front.
“Every piece in here when you put it on, you feel amazing. We’ve broken demographics. We’ve sold button ups to 60-year-olds and the next day I see a 25-year-old wearing it , and that is unique for a shopping experience,” said Chris Sagastume. “We’re really excited about the different people that come in here and women love it too because this is a quality men’s wear store.”
He says the store is a throw back to the American Riviera days of stylish fashion with a modern flare to it. Sagastume says the walls will not be lined with t-shirts, or have piles of jeans. The products are tastefully laid out, and while some items are limited, many are in full stock.
The barber chair concept also comes with a line of men’s lotions, creams, and grooming accessories some customers may only find in Los Angeles or New York.
Some of the leather accessories such as wallets and belts are made locally by longtime leather craftsmen.
The store walls reveal the old brick construction from decades ago, and Sagastume says his shop is in the center of what was once a Santa Barbara hotel, “back in the day.” A clock on the wall is from Detroit and shows the hours, minutes and seconds in the way workers would watch it tick back in the early days for factory work.
Wolf’s Head is located at 432 State St. – and the address appears above the door in a lit sign right out of an old movie theater!