2026 Fiesta Poster Reveal LIVE From TV Hill!

SANTA BARBARA, Calif. (KEYT) – LIVE from TV Hill, Old Spanish Days will be revealed their "Fiesta Forever!" poster for the 2026 Fiesta celebrations.

News Channel's John Palminteri was joined by El Presidente Colin Hayward, El Tesorero David Bolton, and poster artist Pedro De La Cruz to do the grand reveal.

The upcoming warmer months are jam-packed with Fiesta traditions, events, and celebrations ahead of the official week. On May 2nd, Jenna Ramirez and Penelope Hernandez will perform their first dance as Spirits of Fiesta at La Primavera.

The poster will have a special metal plate version that will be a one-of-a kind collectors item available through a live auction at the event in the El Paseo Restaurant.

Posters and pins will be available citywide starting in May.

Old Spanish Days will also host the first ever dog parade, taking place Saturday, May 18th at De La Guerra Plaza. Reservations are being taken now. The route will be from De la Guerra Plaza to Canon Perdido Street and down to the Paseo Nuevo Mall. There will also be a photo and poetry contest. You can find a complete list of events here.

June comes with Fiesta Ranchera at Rancho La Patera and Stow House in Goleta. It will feature live performances, food, music and special announcements about Fiesta 2026.

Old Spanish Days Fiesta 2026 takes place August 5 - 9.

Opening night ceremonies will take place in the traditional historic location on the steps of the Old Mission and televised on News Channel 3-12.

El Desfile Historico, the Fiesta Parade, will take place on Cabrillo Blvd. at noon on August 8. About 500 horses are expected to be in the event.

The Latest Breaking News, Weather Alerts, Sports and More Anytime On Our Mobile Apps. Keep Up With the Latest Articles by Signing Up for the News Channel 3-12 Newsletter.