Whether you’re rooting for the Los Angeles Rams, the New England Patriots or simply on “team snacks,” millions will be kicking back for America’s most watched broadcast of the year and Central Coast businesses are huddling up for one of their busiest days of the year.
Come Sunday, you’ll be hard pressed to find an empty stool at bars up and down the Central Coast.
“It’s here, it’s local…a lot of people [here] are not Patriot fans,” said Krystal Alvarez, Anthony’s General Manager.
With a buffet fired up and drink specials on tap, the starting lineup is ready to go at the new Guadalupe sports bar. Alvarez says it’s all hands on deck as they dish out tri-tip sliders, wings and street dogs.
“For the playoff games, this place was packed so we can only imagine what it’s going to be like for Super Bowl, you know what I mean? It’s going to be fun,” said Alvarez.
Down the one in Lompoc, all of Matt Miller’s staff at Bravo Pizza is on call for the big game.
“The way you prepare, we have to be prepping out dough three or four days before hand so it’s proofed in time,” said Matt Miller, Owner of Bravo Pizza.
Miller says Halloween, Valentine’s day and the Super Bowl are big days for the storied pizza joint off Central Avenue.
As the Rams and Patriots stack their playbooks, Miller’s employees are stacking boxes and prepping ingredients.
“We’ll go through anywhere from 150 to 200 pounds of flour, over 100 pounds of cheese,” said Miller.
Miller’s wife Kara is even getting in o the action, calling plays from her blog Kara in the Kitchen.
“The goal is to make things, share things you can make easily at home,” said Kara.
The blogger is doing her part to extend the play ahead of Sunday’s festivities.
“When I go in the back end and I see what different key words and searches are leading people to my blog, right now it’s all about the dips,” said Kara.
As far as who the Miller’s are rooting for, Kara says “team snacks.”
You can watch the Super Bowl LIII on KCOY 12 Central Coast News.